Your Sales Team Isn't Broken.

Your System Is.

When your best reps keep missing quota and turnover stays high, the problem isn't talent, it's the invisible chaos underneath.

Top Tier Selling Solutions will help you build the structure that turns potential into predictable revenue.

Nearly 30 years scaling sales teams from 1 rep to 35+ producers

$52M+ in managed revenue

Certified Sales Operating Management Systemβ„’

You're Living One of These

Three Scenarios

The Revolving Door

The Symptom

You're hiring good people, but they leave within 18 months. Every exit interview says "opportunity elsewhere," but deep down you suspect it's something else.

What's Really Happening

Without clear processes, reps invent their own systems. Some succeed by luck. Most fail by lack of structure. The problem isn't your hiring, it's your onboarding and coaching infrastructure.

The Cost

$150K+ per sales rep replacement (recruiting, training, lost deals, momentum). If you're losing 2-3 reps per year, that's half a million in hidden costs.

The Guessing Game

The Symptom

Revenue comes in waves you can't predict. Your best rep closed three deals last month, one this month. When your CFO asks, "What's our forecast?" you honestly don't know.

What's Really Happening

Without pipeline visibility and stage definitions, every deal is a mystery. You're managing by hope instead of metrics. Your board sees the inconsistency. So do your best clients.

The Cost

Missed growth targets, lost investor confidence, strategic decisions based on gut feel instead of data.

The Founder Trap

The Symptom

You're still the best closer on your team. You've tried to hand-off sales, but deals keep boomeranging back to you. You can't scale because you can't clone yourself.

What's Really Happening

Your sales success is locked in your head, not documented in a system. Your reps don't have the playbook that made YOU successful. Every deal requires you in the room.

The Cost

Your time (the company's most expensive asset) tied up in execution instead of strategy. Growth caps at your personal bandwidth.

These aren't "people" problems, they're systems gaps -

and systems can be built.

Certified Sales Operating Management Systemβ„’

Hi, I'm

Patrick O'Donnell

I've spent 30+ years building systems that fix these problems

I don’t just manage salesβ€”I build them from the ground up.

For nearly three decades, I've led high-performing sales departments across healthcare, technology, construction, manufacturing, solar, restaurant, retail, property restoration, water treatment, and recruiting industries. I've taken teams from a single rep to 35 producers. I've managed over $52 million in revenue. I've helped companies break through plateaus that once felt immovable.

Here's what I learned: Sales success isn't magic. It's math.

When you build the right structure, clear processes, accountability rhythms, coaching cadence, KPIs that matter, sales becomes predictable. Not perfect. But predictable.

As founder of Top Tier Selling Solutions, I work alongside business owners and executive teams who are done guessing. I bring discipline, systems, and leadership that turn chaos into consistency.

If your sales organization needs clarity, I can help you find, and keep, your next level of growth.

30+ years scaling sales operations

Industries served: Healthcare, Technology, Construction, Manufacturing, Solar, Restaurant, Retail, Property Restoration, Water Treatment, and Recruiting

Team Sizes from 1 to 35+ producers

The Four Pillars of Predictable Revenue

Leadership and Strategy

The Problem You're Facing: Your sales "strategy" is just a revenue target. No one owns pipeline management, deal reviews, or team performance. Decisions get made reactively.

What I Provide: Fractional VP of Sales – VP Level Strategy Without VP Level Salary

  • Interim leadership to stabilize operations and own revenue accountability

  • Build the visibility you need for board meetings and forecasting

  • Strategic planning so you're not firefighting every quarter

  • Coach your team so YOU don't have to close every deal

The Outcome: A VP-level sales operator without VP-level salary. You get strategic oversight and daily execution covered.

Process & Playbooks

The Problem You're Facing: Every rep sells differently. You don't know what "good" looks like. Deals stall in mysterious places and you can't diagnose why.

What I Provide: Sales Process Design

  • Diagnose the gaps between where you are and where you need to be

  • Standardize your sales stages so everyone follows the same path

  • Install the KPIs and dashboards that show you exactly where deals get stuck

  • Create playbooks so success becomes repeatable, not accidental

The Outcome: Think of it like designing a manufacturing line. Right now, every worker builds the product differently. I create the assembly line so every deal flows the same way, and you can predict output.

Team Building

The Problem You're Facing: You've hired the wrong people three times. Or hired the RIGHT people but they failed anyway. Onboarding is "shadow Dave for two weeks and good luck."

What I Provide: Recruiting & Onboarding Systems

  • Define role scorecards so you know what "A-player" means

  • Build structured interview processes that identify winners

  • Create onboarding programs that ramp reps in 60-90 days instead of 6 months

  • Reduce turnover by giving people clear paths to success

The Outcome: Stop the revolving door. Hire right the first time, ramp fast, keep good people longer.

Performance and Accountability

The Problem You're Facing: You don't have time for coaching. Your "pipeline review" is a spreadsheet glance. Reps aren't improving because no one's developing them.

What I Provide: Coaching & Performance Systems

  • Weekly 1:1 and team cadences that drive accountability

  • Call reviews and deal strategy sessions

  • Performance metrics that matter (not just "activity")

  • Accountability rhythms that keep momentum high

The Outcome: Reps improve quarter over quarter. You see problems before they become disasters. Performance becomes a system, not a surprise.

What Happens When You

Build the System

42% Revenue Growth in just 6 months

23% Faster Sales Cycles - same product, better process

50% Reduction in Turnover in 2 quarters

STILL NOT SURE?

Frequently Asked Questions

Clear answers so you know exactly what to expect β€” no fluff, no surprises.

Do you charge a fee for initial consult?

No. The 30-minute diagnostic is free. My goal is to help you see clearly what's happening in your sales operation. If we're a fit to work together, great. If not, you still walk away with actionable insights.

How fast can we implement a sales system?

It depends on where you're starting. Quick wins (pipeline visibility, basic KPIs) can happen in 30-90 days. Full process overhaul with team training typically takes 90-180 days. We prioritize what will move the needle fastest.

Will you replace my current team?

Rarely. Usually, your people are better than you think, they just lack structure. My job is to build a system that helps them succeed. If there ARE wrong-fit people, we'll identify that early, but most teams improve dramatically with the right coaching and process.

Do you work on-site or remote?

Both. I customize based on your needs. Some clients need me in the office 1-3 days a week. Others operate fully remotely with weekly video calls and quarterly in-person sessions. We'll design what works for your culture.

What industries do you work with?

I've built sales systems across healthcare, technology, construction, manufacturing, solar, restaurant, retail, property restoration, water treatment, and recruiting industries. The fundamentals of sales structure work across industries, the tactics just adapt to your market.

How is fractional different from hiring a full-time VP of Sales?

The average β€œlifespan” of a VP of Sales in the US is currently 19 months. You get VP-level expertise without the $150K-$250K salary, benefits, and long-term commitment. I come in, build the system, coach your team, and stabilize operations. When you're ready to hire a full-time VP, I help you find and onboard them. Think of me as the bridge between "founder-led sales" and "professional sales organization."

TESTIMONIALS

What others are saying

Turning Adversity Into Advantage

We brought Patrick on as an Outsourced VP of Sales approximately 3 weeks before things shut down due to the Covid-19 pandemic. He filled the roll of Consultant while simultaneously rolling up his sleeves and executing the strategy he designed. With his guidance and limitless positive attitude, we instituted both a proactive short-term sales strategy for when all of our team members were at home and a long-term proactive sales strategy that we currently refer to. He also found and helped hire and onboard two outstanding sales professionals for our team while creating and implementing an on boarding strategy for them. Patrick is an effective, positive, energetic sales leader.

- John Black, CEO, Professional Labor Support

One Vision, Two Teams, Proven Results

Patrick worked effectively with two of my companies, Maddock Construction Equipment and MSP Manufacturing, as an Outsourced VP of Sales. He created and implemented a proactive sales strategy for our Maddock Construction Equipment team to generate immediate revenue. Patrick also created and implemented a proactive sales strategy, process, and metrics for MSP Manufacturing. Patrick is an energetic, creative sales leader.

- John Goode, President and CEO, MSP Manufacturing

Transforming Vision Into Velocity

We partnered up with Patrick to help align our company’s sales culture, and to show us the possibilities of what adding another layer of sales leadership could do for our organization. He was successful in those areas, as well as helping us add key employees to our growing sales team. Our experience turned out better than I expected and I would encourage any business executive that may have similar visions/goals to reach out to Patrick to see how he may be able to help.

- Alan Ausbrooks, President, Access Mobility, Inc.

You’ve Planned for Retirement. Now Protect It.

As a Medicare advisor, I’ve seen firsthand how scams and unexpected legal issues can disrupt retirement. These plans help my clients sleep better at nightβ€”and that’s why I offer them here.

Available Programs

Legalshieldβ„’

  • Talk to a lawyer without the big bill

  • Letters and calls made for you

  • Full legal plan for less than a cup of coffee per day

No contracts - cancel anytime

id shieldβ„’

  • Real-time monitoring

  • Dedicated fraud specialists

  • Scam protection for seniors

  • 24/7 alerts and full-service recovery

No contracts - cancel anytime

legal business plans

  • Legal help without hourly rates

  • Collections, disputes, client issues

  • Covers your LLC, rental property, or side business

  • Clear, flat-rate pricing - no surprises

No contracts - cancel anytime

You Have Two Choices

Keep Doing What You're Doing

You can continue managing by hope. Replacing reps every 18 months. Missing forecasts. Being the only person who can close deals. Six months from now, you'll be having the same conversations with your CFO, your board, your spouse.

Build the System

Or you can take 30 minutes to see what's really broken and get a clear path to fix it. No tricks. No pressure. Just honest assessment and actionable next steps.

Hundreds of sales leaders have taken this first step.

The ones who implement what we discuss see results within 60 days.

Book Your 30-Minute Sales Diagnostic

The Promise

We'll look at your current sales operation together and I'll show you the top 2-3 gaps costing you revenue right now. You'll walk away with clarity whether we work together or not.

What You'll Get

  • Honest assessment of where your sales process is breaking down 

  • Specific recommendations you can implement immediately 

  • Clear next steps (if working together makes sense)

The Commitment

Time Investment: 30 minutes 

Cost: $0 

Obligation: None